If you want to create-videos-from-LinkedIn that perform well, you need the right tools. The top picks for 2025 include Animoto, Canva, inVideo, Lumen5, Synthesia, OpusClip, and CapCut. These platforms offer AI features, simple workflows, and compatibility with multiple platforms, making LinkedIn video marketing much easier. Here are some of the latest LinkedIn video marketing trends:
Metric Description | Statistic |
---|---|
Video posts get 5x more engagement | Social Media Today, 2023 |
80% of video views come from mobile | Social Media Today, 2023 |
85% of B2B marketers see video as effective | Wyzowl, 2023 |
To succeed, use tools that let you create-videos-from-LinkedIn with captions, produce short clips, and post directly on LinkedIn. These features help you stand out in LinkedIn video marketing. AI-powered tools also enable you to repurpose content and stay ahead of new marketing trends.
You want your LinkedIn video marketing to stand out. AI features in these tools help you do just that. AI can spot trending topics, suggest creative ideas, and even draft your posts. These tools use AI to analyze your audience and tailor your video content for them. This means your videos get more reactions, comments, and shares. You can also use AI to pick the best time to post and the right hashtags. When you combine AI with your own ideas, your videos feel real and connect with people.
Did you know? Eduardo Morales saw a 1100% jump in video impressions after posting LinkedIn videos for just four weeks. Native LinkedIn videos get three times more engagement than shared links. LinkedIn Live videos do even better, with seven times more reactions and twenty-four times more comments. AI tools for LinkedIn help you create and optimize your content, but your personal touch keeps it authentic.
You do not have to start from scratch every time. These tools make it easy to turn one video into many types of content. You can take a long video and cut it into short clips, carousels, or even multi-image posts. This helps you post more often and reach more people. LinkedIn’s algorithm likes fresh, engaging content, so repurposing keeps your feed active without extra work.
Content Format | Average Engagement Rate | Share Rate | Comment Rate | Best Use Case |
---|---|---|---|---|
Carousel Posts | Highest (5.2%) | 3.8% | 4.1% | Complex topics/tutorials |
Multi-Image Posts | High (4.7%) | 2.9% | 3.6% | Event announcements |
Video Posts | Moderate (3.6%) | 4.2% | 3.2% | Demonstrations/stories |
Content creation time drops from 8 hours to just 20 minutes a week with these tools.
You can post five to ten times more often.
Engagement per post can double, and your reach can jump by over 200%.
More people will view your profile and send connection requests.
You want your videos to look sharp and match your brand. These tools let you set your colors, fonts, and logos. You can create a unique style that helps you stand out in LinkedIn video marketing. Short, eye-catching videos work best. Try to grab attention in the first 10 seconds. Use smooth transitions and avoid choppy cuts. Add subtitles because many people watch with the sound off. Always end with a clear call to action.
Use different video types for each stage of marketing: quick tips for awareness, interviews for consideration, and demos for demand generation.
Good design and branding help your video content creation shine and keep your audience coming back.
Tip: Keep up with trends by testing new video styles and formats. Video optimization is key for LinkedIn video marketing success.
Boolvideo lets you make LinkedIn videos very fast. You get AI editing, smart templates, and easy drag-and-drop tools. You can add captions, music, and your logo to videos. Boolvideo is good for quick updates or sharing tips. You do not need to know how to edit videos. This tool is great for small teams or people working alone. It helps you grow your LinkedIn video marketing.
Canva is a top pick for LinkedIn video marketing in 2025. You can use mixed media animations and moving text. Screencast animations are also easy to add. Canva’s AI tools, like Magic Studio, help your videos stand out. You get special templates for LinkedIn with cool graphics and effects. These templates follow the latest video trends. Your content will fit right in. Canva lets you send videos straight to LinkedIn Ads. This saves you time. You can reach more people because LinkedIn is showing more videos now.
inVideo gives you AI tools to make videos fast. You can turn scripts into videos in just a few minutes. The tool has a big library of templates and simple editing. You can work with your team to make LinkedIn videos look pro. inVideo is good for marketers who want quick and fun videos. You can use it for campaigns or regular posts.
Lumen5 makes it simple to turn blog posts into LinkedIn videos. There is a free plan with watermarked videos. Paid plans cost from $25 to $199 each month. Paid plans give you HD exports, better media, and team features. Lumen5 is great for marketers who want to reuse content fast. You can use AI to pick images and music. Your videos will always look new.
Tool | Pricing Range (Monthly) | Best For |
---|---|---|
Lumen5 | $0 to $199 | Content repurposing |
InVideo AI | $28 to $96 | Quick AI video creation |
InVideo Studio | $15 to $30 | Creative control & customization |
Synthesia lets you make LinkedIn videos with AI avatars. You save time and money because you do not need cameras or actors. The avatars look real and can speak many languages. You can match your brand’s style and message. Synthesia is good for global marketing, training, or quick updates. You can make more videos without extra work.
OpusClip uses AI to turn long videos into short LinkedIn clips. You can add subtitles, captions, and graphics to get more views. The tool lets you make brand templates and schedule posts. OpusClip helps you post one or two clips each day. This keeps your LinkedIn video marketing busy. You can reply to comments and grow your network faster.
CapCut is great for quick video edits on your phone. You can use auto captions, text-to-speech, and ready templates. CapCut helps you make daily videos, reuse blogs, or test ads. You do not need to know how to edit videos. Many LinkedIn creators use CapCut for short, fun videos. These videos help build personal brands and explain products.
Picking the best video tool for LinkedIn can be hard. You can make it easier by checking what each tool does. Some tools help you make videos fast. Others let you control more things or work with other apps. Here is a table to compare the top tools for 2025:
Tool | Best For | Key Features | Pricing (Monthly) | Ease of Use | Integrations | LinkedIn Compatibility |
---|---|---|---|---|---|---|
Animoto | Quick video creation | Templates, stock media, direct posting | $16+ | Very easy | Social platforms | Direct sharing |
Canva | Design & branding | Drag-and-drop, templates, LinkedIn Ads | $13+ | Easy | LinkedIn Ads, others | Ad integration |
inVideo | AI-powered editing | AI scripts, templates, team editing | $15+ | Easy | Social platforms | Direct export |
Lumen5 | Content repurposing | Blog-to-video, AI visuals, branding | $25+ | Easy | Social platforms | Direct sharing |
Synthesia | AI avatars, languages | AI presenters, multi-language | $18+ | Moderate | API, enterprise tools | Direct export |
OpusClip | Short clips from long video | AI highlights, captions, scheduling | $19+ | Easy | Social platforms | Scheduling, autopost |
CapCut | Mobile editing | Templates, auto captions, effects | Free/$7+ | Very easy | Social platforms | Direct sharing |
You should pick video tools that fit how you work. If you want to edit videos fast on your phone, CapCut is a smart choice. Canva is best if you care about design and branding. Lumen5 lets you turn blog posts into videos, so you can use your content again. Synthesia is good if you want AI avatars or need to reach people in many countries. Animoto and inVideo are easy for beginners who want to make videos quickly.
Tip: If you work with a group or post videos on many sites, pick tools that connect with other apps. Some tools let you plan and post videos to LinkedIn without extra steps. This saves you time every week.
No matter what you want, there is a video tool for you. Try a few tools and see which one helps you make the best LinkedIn video.
You want your video to match your message and audience. Start by thinking about what kind of content you plan to share.
Use a professional background, good lighting, and clear audio for strong production quality.
Always add closed captions. Many people watch videos with the sound off or need extra help to follow along.
LinkedIn lets you use long captions, so you can give more details or add resources.
For short-form videos, grab attention with a strong hook. Try vertical video for mobile viewers and keep it short for better completion rates.
Tip: If you want to repurpose blog posts or articles, pick a tool that turns text into video easily. This saves time on content creation and helps you stay active in marketing.
Your budget shapes your options. Some tools offer free plans with basic features, while others charge monthly for advanced editing or branding. Think about how often you create content and what features you need. If you post videos daily, a paid plan with unlimited exports and premium templates might be worth it. For occasional posts, a free or low-cost tool could work just fine.
A smooth workflow makes video content creation easier for you and your team.
Look for tools with automatic transcription, easy editing, and the ability to add music or B-roll.
Choose platforms that let you export videos in LinkedIn’s preferred formats and sizes.
If you work with others, pick a tool that supports collaboration, version control, and cloud storage.
Set clear roles and use regular check-ins to keep everyone on track.
Note: Good workflow tools help you focus on marketing instead of getting stuck in editing.
Integrations can boost your video marketing strategies. When your tool connects with platforms like Vimeo, YouTube, or LinkedIn Ads, you can share content faster and track results. Direct export to LinkedIn Campaign Manager saves time and helps you launch campaigns quickly. This is a game changer if you want to stand out in a busy digital space. Seamless integrations mean less manual work and better results for your marketing goals.
You want your video to look good on LinkedIn everywhere. LinkedIn lets you use different formats, so you can choose what works best for your message. Here’s a simple guide:
Resolution (pixels) | Usage Recommendation | Notes | |
---|---|---|---|
Widescreen 16:9 | 1920×1080 | Good for desktop and mobile, and for sharing YouTube or webinar videos | Best for video ads that reach both desktop and mobile users |
Square 1:1 | 1080×1080 | Works well on phones and computers, great for interviews or text videos | Takes up more space on phones, but shows fully on computers |
Vertical 4:5 | 1080×1350 | Best for vertical ads and fills more of the phone screen | Shows with black bars on the sides when on a computer |
Full portrait 9:16 | 1080×1920 | Good for posts and ads on phones, but ads only show on mobile | Not for desktop viewers; best for mobile-only ads or Stories |
Tip: Use MP4 with H.264 codec for LinkedIn videos. Do not use old formats like AVI or MOV.
You want people to watch your whole video. Short videos are best for most LinkedIn users. If you want to share news or boost your brand, keep it between 30 and 90 seconds. If you need to explain more, you can go up to 10 minutes, but make sure every part is important.
Video Type | Recommended Length | Purpose / Notes |
---|---|---|
Short-form vertical videos | 30 to 90 seconds | Gets the most likes for brand news, quick ads, and short updates on LinkedIn in 2025. |
Long-form videos | Up to 10 minutes | Good for how-to videos, product demos, and big updates. |
Video ads | 3 seconds to 30 minutes | Time depends on who you want to reach; short ads under 30 seconds play again to keep people watching. |
Note: People lose interest fast, so say your message quickly and clearly. Short videos help your video get seen and liked more.
You want your video to look clear on all devices. LinkedIn takes many resolutions, but 1080p looks the best. Here’s what you should know:
Aspect Ratio | Maximum Resolution (pixels) | |
---|---|---|
Landscape (16:9) | 640×360 | 1920×1080 |
Square (1:1) | 360×360 | 1920×1920 |
Vertical (4:5) | 360×450 | 1080×1350 |
Vertical (9:16) | 360×640 | 1080×1920 |
Pro tip: Always upload your video at the highest resolution LinkedIn allows. This makes your video look sharp and helps you stand out.
You have many great tools for LinkedIn video marketing. Each one helps you create content that fits your goals. Think about your campaign objective and plan content that grabs attention fast. Test different video lengths and styles to see what works best. Try free trials or demos to find the right fit for your workflow. When you match tool features to your content and marketing needs, you set yourself up for success.
You can try CapCut or Canva. Both offer free plans with templates and easy editing. CapCut works well on your phone. Canva gives you more design options. Start with these if you want to test video creation without spending money.
Yes, you can! Most tools like inVideo, CapCut, and OpusClip let you add captions automatically. Captions help more people watch your videos, even with the sound off. Always check the export settings before posting.
Pick the format based on your goal.
Square (1:1) works for most posts.
Vertical (4:5 or 9:16) fills the phone screen.
Widescreen (16:9) fits webinars or YouTube clips.
Tip: Use MP4 for best results.
Many tools, like Animoto, Canva, and OpusClip, let you share videos straight to LinkedIn. This saves you time. You do not need to download and upload files. Check if your tool supports direct posting before you start.
Yes! Canva and inVideo both support LinkedIn video ads. You can design, edit, and send your ad to LinkedIn Campaign Manager. This makes it easy to launch and track your video ads without extra steps.
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